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Dayglow Marketing packages and pricing

Rise & Shine

Let’s make it all make sense.

If you don’t know exactly who you are, how can you expect your customers to? Rise & Shine is about stripping away the noise and clearly articulating your brand.

I work with you and your team to dig deep into your "why." We’ll define your voice, your values and your goals so that your marketing feels cohesive. It’s about building a foundation so strong that every caption, email or ad becomes easy to create because you have the blueprint.

Starts from £1,800 and can include:

  • Brand discovery workshop: A deep-dive session to uncover your USPs, your mission, and your target audience.

  • The brand book: Your new business "bible". A comprehensive guide covering brand positioning, vision and values.

  • Target audience & USPs: A clear breakdown of who your customer is and exactly why they should choose you over the competition.

  • Key content pillars: We’ll define the core topics your brand should talk about so you never have to stare at a blank screen again.

  • Tone of voice guidelines: A toolkit for how you sound – ensuring your brand is recognisable whether you're writing a menu or a caption.

Sunny Side Up

If your brand already looks the part and your tone of voice is nailed, but your growth has stalled, this is for you. Maybe you’re shouting into the void on social media, time poor, or perhaps you have a great product but no clear "path" to lead customers to the checkout.

Sunny Side Up is about strategy and sparks. I take a look at your business from the outside in to figure out exactly where the roadblocks are. We’ll move away from "posting for the sake of it" and create a deliberate, objective-led route forward. I provide the roadmap and the big ideas, you and your team get the tools to execute them with total confidence.

Starts from £850 and can include:

  • Objective-led marketing funnel: A clear, step-by-step breakdown of how we’re going to turn strangers into followers, and followers into loyal, paying customers.

  • The "idea deck": A customised collection of actionable campaign and launch ideas tailored specifically to your brand.

  • Action points & quick wins: A "to-do" list of immediate improvements you can make to your digital presence to see results fast.

  • Channel growth strategy: Specific tactics to grow your reach on the platforms that actually matter for your industry.

Happy Days | Monthly Management

It’s your brand’s good vibes, on repeat ✨

The biggest challenge for any brand isn't just being creative – it’s being consistent. This is my full-service management package designed to take the "what should we post today?" stress entirely off your plate.

This is about more than just filling a grid. It’s about maintaining the shop front for your business. I become an extension of your team, ensuring your brand stays top-of-mind, your community feels heard and your story is told with the same passion you put into your work. From punchy captions to strategic newsletters, I handle the daily digital grind so you can focus on the big picture.

Starts from £1,500 per month and includes:

  • Strategic content calendar: A bird’s-eye view of your month, ensuring we’re hitting key dates, launches and business goals.

  • Social media management: Three social media posts per week, per channel, tailored to your audience.

  • Email marketing: One weekly newsletter to keep your audience engaged and driving direct sales.

  • Copywriting: Two hours of dedicated copy support – think blog posts, website updates or menus that sound like you.

  • Community management: I’ll be in the comments and the DMs, sparking conversations and building relationships with your followers.

  • Performance reporting: Monthly insights so we can see exactly what’s working and how we’re growing.

Glow Up

This is your brand on its best day ✨

This isn't just about being "too busy" to post. It’s about making sure that every time a potential customer sees your brand, they’re seeing the very best version of it. Even the best strategy will fall flat if the visuals don't do the product justice.

The Glow Up is designed for brands that have a clear direction but need a creative eye to bring that vision to life, whether it's a one-off shoot or building a quarterly image library.

Starts from £1,000 and can include:

  • Creative concept & shot list: A full, strategic plan for every photo and video so not a second of shoot time is wasted.

  • Prop sourcing & styling: Finding the perfect textures, backgrounds and details for your shoot.

  • Creative direction: On-set guidance to ensure every shot captures the right vibe.

  • High-end photography & video: Professional, edited assets ready for your website, social channels and PR.

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